Enhance Corporate Culture with Outdoor Digital Totems
Brief
Knorr-Bremse AG installed five all-weather outdoor totems to strengthening corporate culture and improve workforce productivity.
Situation analysis
Every company or organization regardless of their size or number of employees have a need to communicate openly and effectively with their teams. The volume of messages employees receives through email or on their phone, can dilute the message companies want to communicate. Many companies are in the need for an alternative and effective method of communication.
Knorr-Bremse AG is a German manufacturer of braking systems for rail and commercial vehicles that has operated since 1905. They have more than 30.000 employees and wanted to communicate with them more effectively. The question for KB was what medium to use. As a company with more than 110 years of experience in braking technologies, they didn’t want old, obsolete technologies. Digital sign was the way to go.
Solution
After conducting technology research, they realized that strategically placed full outdoor totems would be a great tool to communicate with their workers in a non-intrusive way. With shared real-time updates, a network of digital signs offered significant value for the workforce. The screens also support well-being initiatives and foster a sense of community. This enhancement increased employee satisfaction at KB and contributed to a more productive, unified workforce.
All outdoor displays are using imotion FLOW thermal management. This proven technology (used in more than 1000 locations) automatically regulates cooling intensity. In this way energy consumption is low as possible. It also lowers fan noise, which is the main noise source of any outdoor totem.
Benefit of FLOW technology is also automatic maintenance call and failure notifications. This feature is a must for any corporation, as this avoids regular “on-site” visits.
Public display
Four customized imotion FLOW 55” and one 46”” with special glass design were used. All units are powered by imotion FLOW thermal management technology and designed for direct sun exposed areas in temperature range of -25°C to +40°C, with robust IP56 enclosure.