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NEW CONCEPT IN DIGITAL SIGNAGE INDUSTRY: DIGITAL ESCALATOR

new concept in digital signage industry: digital escalator
Outdoor LCD Digital sign DOOH tOutdoor digital sign installation New concept in digital signage industry: digital escalator imotion FLOW portrait wallmount digital escalator

Zagreb, Croatia
Our partner Go2Digital are well known for creative marketing campaigns. For example, their “Seastar Diver” campaign invited passers-by to connect to digital sign via their mobile phone. This turned their phones into controls for playing a game on the big screen.

Now they went with creativity even further. With innovative placement of sixteen imotion FLOW 46” Portrait Wallmount digital signs they created so-called “digital escalator”. With this they have achieved that image (video) follows the passers-by through escalator.

Final result is creative campaign in most frequented location in Croatia or to put it better 250.000 engaged passers. 

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