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French retailer Auchan, with its brand Auchan Drive, installed four outdoor displays to promote products and services at the grocery reception area (POI).
Client owns number of drive-in stores across the country and wanted to better use client “idle” dwell time when receiving ordered goods.
With setting up of four external screens per store they managed to, both, decrease perceived wait time and promote products and services at POI area. With 55” super high bright outdoor LCD signs they invigorate environment and easily catch attention of clients waiting for ordered items.
Medium of choice for each store are two minimalistic custom colored imotionFLOW 55” portrait with 2.500 nit brightness that guarantees content visibility in high ambient light conditions. The idea was for screens to minimally interfere with the environment and have minimal amount of on-site activities. That is why controlmotion FLOW with its remote diagnostics and automatic alerts comes in so handy.
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